Customer care is the cornerstone of my business.

Luisa’s career as a committed mortgage professional spans over 17 years during which time she has helped thousands of Canadians achieve homeownership. Having established a sound reputation for excellence and outstanding service, her astute and genuine approach has allowed her to build and cultivate a trusted clientele and quality referral network. 


During Luisa’s tenure and as co-founder of one of the most highly respected mortgage companies in Canada and the industry, Verico Xeva Mortgage, she has been instrumental in its continued growth and success through her drive and passion, as well as her solid work ethic and commitment to transparency. This has earned her multiple accolades over the years including Broker of The Year 2016 & 2021, Finalist-Broker of the Year 2013-2021 respectively, Top 75 Broker Nationally for 10 years consecutively, and CMP Magazine’s 2020 & 2021 Hot List. Lastly and most distinctly, by virtue of Luisa’s strong, inspiring leadership, supportive nature, and warm professional manner, she received the Women of Influence distinction in both 2018 & 2020 becoming a trailblazer for many women seeking to emulate the same achievements. As such, Luisa has been invited to share her best practices and collaborate at many different industry events continuously raising the bar and elevating the industry to higher standards. Luisa has helped shape Xeva Mortgage to include a solid infrastructure and unique underwriting center attributing to this consistent success and overall growth. 


It’s through Luisa’s resolute process of educating clients and having a great eye for detail, where she can focus on building her client’s financial journey and providing a professional service throughout the life of the mortgage, ultimately assisting Canadians in achieving their full financial goals. 

There have been countless changes industry-wide over recent years, notwithstanding, Luisa has been able to achieve a strong and healthy balance between work and family life. Ongoing investment in herself and her personal development is what she attributes to her success both personally and professionally. This has also allowed her to tap into her philanthropic side as she has an incredible passion for charitable endeavors and strongly desires to give back to many initiatives in need. Being a regular donor to the BC Children’s Hospital and her own Pay it Forward campaign, Luisa is also an active member of Habitat for Humanity, 100 Brokers Who Care, and Women of Options. Her shared compassion with 50 other top influential women in Surrey, BC supports the Women of Options Organization in securing affordable housing for women of varying age groups and demographics who may otherwise find themselves homeless. As Luisa continues to grow both professionally and personally, so too does her desire to continue helping those around her who are in need. 


Luisa continually inspires others,
has an innovative and open spirit for everyone to learn and share, allowing her to continue making connections with her fellow colleagues and industry leaders for years to come. 

Are you looking to buy a new home, refinance or renew an existing mortgage?


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Home Purchase

If you are looking to purchase a property in Vancouver or surrounding areas, understanding all the mortgage options available to you can seem overwhelming. The market is hot and having a clear plan is a must. That’s where I come in. I do this everyday, and I love it. I will help you make sense of all the numbers and provide you with options that make sense to you so you can shop with confidence. Contact me anytime!

Renewal or Refinance

Whether your mortgage is up for renewal within 120 days and you are looking to get the best available mortgage product for your next term or you are mid-term looking to access some of the equity in your property to start a new business, we should talk! If you already own a home and want to make sure you have the best mortgage in place, please contact me anytime! Regardless of your situation, I have the knowledge, experience and desire to make sure you are completely taken care of.

Repeat or New Clients

If you are an existing client of mine, I am excited to continue working with you in order to make sure you have the best mortgage product available to you at anytime; please drop a note in the contact box at the bottom of this page, even if it is just to say hello! However if you have never used my services, I am currently taking on new clients and would love to offer you the same level of service all my existing clients receive. To see what others have said about me, consider checking out the testimonials section below!

55+ and looking for solutions to enhance your lifestyle?

I offer multiple options including Reverse Mortgages, HELOC, standard and private financing to find the right retirement mortgage option for you.

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I keep my blog updated regularly so you can stay informed!


By Luisa Hough 06 Nov, 2024
Alternative lending refers to any lending practices that fall outside the normal banking channels. Alternative lenders think outside the box and offer solutions to Canadians who wouldn’t otherwise qualify for traditional mortgage financing. In an ideal world, we’d all qualify for the best mortgage terms available. However, this isn’t the case. Securing the most favourable terms depends on your financial situation. Here are a few circumstances where alternative lending might make sense for you. Damaged Credit Bad credit doesn’t disqualify you from mortgage financing. Many alternative lenders look at the strength of your employment, income, and your downpayment or equity to offer you mortgage financing. Credit is important, but it’s not everything, especially if there is a reasonable explanation for the damaged credit. When dealing with alternative lending, the interest rates will be a little higher than traditional mortgage financing. But if the choice is between buying a property or not, or getting a mortgage or not, having options is a good thing. Alternative lenders provide you with mortgage options. That’s what they do best. So, if you have damaged credit, consider using an alternative lender to provide you with a short-term mortgage option. This will give you time to establish better credit and secure a mortgage with more favourable terms. Use an alternative lender to bridge that gap! Self-Employment If you run your own business, you most likely have considerable write-offs that make sense for tax planning reasons but don’t do so much for your verifiable income. Traditional lenders want to see verifiable income; alternative lenders can be considerably more understanding and offer competitive products. As interest rates on alternative lending aren’t that far from traditional lending, alternative lending has become the home for most serious self-employed Canadians. While you might pay a little more in interest, oftentimes, that money is saved through corporate structuring and efficient tax planning. Non-traditional income Welcome to the new frontier of earning an income. If you make money through non-traditional employment like Airbnb, tips, commissions, Uber, or Uber eats, alternative lending is more likely to be flexible to your needs. Most traditional lenders want to see a minimum of two years of established income before considering income on a mortgage application. Not always so with alternative lenders, depending on the strength of your overall application. Expanded Debt-Service Ratios With the government stress test significantly lessening Canadians' ability to borrow, the alternative lender channel allows expanded debt-service ratios. This can help finance the more expensive and suitable property for responsible individuals. Traditional lending restricts your GDS and TDS ratios to 35/42 or 39/44, depending on your credit score. However, alternative lenders, depending on the loan-to-value ratio, can be considerably more flexible. The more money you have as a downpayment, the more you’re able to borrow and expand those debt-service guidelines. It’s not the wild west, but it’s certainly more flexible. Connect anytime Alternative lending can be a great solution if your financial situation isn’t all that straightforward. The goal of alternative lending is to provide you with options. You can only access alternative lending through the mortgage broker channel. Please connect anytime if you’d like to discuss mortgage financing and what alternative lending products might suit your needs; it would be a pleasure to work with you.
By Luisa Hough 30 Oct, 2024
If you need a mortgage, working with an independent mortgage professional will save you money and provide you with better options than dealing with a single financial institution. And if that is the only sentence you read in this entire article, you already know all you need to know. However, if you’d like to dig a little deeper, here are some reasons that outline why working with an independent mortgage professional is in your best interest. The best mortgage is the one that costs you the least over the long term. An independent mortgage professional can help you achieve this. Mortgages aren’t created equally. Oftentimes slick marketing leads us to believe the lowest “sticker price” is the best value. So when it comes to mortgage financing, you might assume the mortgage with the lowest rate is the best option. This isn’t always the case. When considering a mortgage, your goal should be to find the mortgage that will cost you the least amount of money over the total length of the mortgage. There are many factors to consider, such as your specific financial situation, the rate, initial term length, fixed or variable rate structure, amortization, and the penalties incurred should you need to break your mortgage early; the fine print matters. An independent mortgage professional can walk through all these factors with you and will help you find the mortgage that best suits your needs. Sometimes taking a mortgage with a slightly higher rate can make sense if it gives you flexibility down the line or helps you avoid huge payout penalties. Working the numbers with an independent mortgage professional will save you money in the long run instead of just going with what a single lender is offering. Save time by letting an independent mortgage professional find the best mortgage product for you. Let's face it, getting a mortgage can be challenging enough on its own. Everyone’s financial situation is a little different and making sense of lender guidelines is a full-time job in itself. So instead of dealing with multiple lending institutions on your own, when you work with an independent mortgage professional, you submit a single mortgage application that is compared to the lending guidelines of various mortgage lenders. This will save you time as you don’t have to go from bank to bank to ensure you’re getting the best mortgage. Simply put, an independent mortgage professional works for you and has your best interest in mind, while a bank specialist works for the bank and has the bank's best interest in mind. It’s no secret that Canadian banks make a lot of money. It seems every quarter they turn billions of dollars in profit (despite the economic environment). They do this at the expense of their customers by charging as much interest as they can and structuring mortgages to their benefit. It’s all about the alignment of interest. Bank employees work for the bank; the bank pays them to make money for the bank. In contrast, independent mortgage professionals are provincially licensed to work for their clients and are paid a standardized placement or finder’s fee for matching borrowers with lenders. When you work with a single bank, you only have access to the products of that bank. When you work with an independent mortgage professional, you have access to all of the lenders that mortgage professionals have relationships with and all their products. Working with an independent mortgage professional will save you money, time, and provide you with better mortgage options. Plus, you have the added benefit of working with a licensed professional looking out for your best interest, providing you with the best possible advice. If you’d like to know more or to discuss mortgage financing, please connect anytime; it would be a pleasure to work with you.
By Luisa Hough 23 Oct, 2024
Bank of Canada reduces policy rate by 50 basis points to 3¾%. FOR IMMEDIATE RELEASE Media Relations Ottawa, Ontario October 23, 2024 The Bank of Canada today reduced its target for the overnight rate to 3¾%, with the Bank Rate at 4% and the deposit rate at 3¾%. The Bank is continuing its policy of balance sheet normalization. The Bank continues to expect the global economy to expand at a rate of about 3% over the next two years. Growth in the United States is now expected to be stronger than previously forecast while the outlook for China remains subdued. Growth in the euro area has been soft but should recover modestly next year. Inflation in advanced economies has declined in recent months, and is now around central bank targets. Global financial conditions have eased since July, in part because of market expectations of lower policy interest rates. Global oil prices are about $10 lower than assumed in the July Monetary Policy Report (MPR). In Canada, the economy grew at around 2% in the first half of the year and we expect growth of 1¾% in the second half. Consumption has continued to grow but is declining on a per person basis. Exports have been boosted by the opening of the Trans Mountain Expansion pipeline. The labour market remains soft—the unemployment rate was at 6.5% in September. Population growth has continued to expand the labour force while hiring has been modest. This has particularly affected young people and newcomers to Canada. Wage growth remains elevated relative to productivity growth. Overall, the economy continues to be in excess supply. GDP growth is forecast to strengthen gradually over the projection horizon, supported by lower interest rates. This forecast largely reflects the net effect of a gradual pick up in consumer spending per person and slower population growth. Residential investment growth is also projected to rise as strong demand for housing lifts sales and spending on renovations. Business investment is expected to strengthen as demand picks up, and exports should remain strong, supported by robust demand from the United States. Overall, the Bank forecasts GDP growth of 1.2% in 2024, 2.1% in 2025, and 2.3% in 2026. As the economy strengthens, excess supply is gradually absorbed. CPI inflation has declined significantly from 2.7% in June to 1.6% in September. Inflation in shelter costs remains elevated but has begun to ease. Excess supply elsewhere in the economy has reduced inflation in the prices of many goods and services. The drop in global oil prices has led to lower gasoline prices. These factors have all combined to bring inflation down. The Bank’s preferred measures of core inflation are now below 2½%. With inflationary pressures no longer broad-based, business and consumer inflation expectations have largely normalized. The Bank expects inflation to remain close to the target over the projection horizon, with the upward and downward pressures on inflation roughly balancing out. The upward pressure from shelter and other services gradually diminishes, and the downward pressure on inflation recedes as excess supply in the economy is absorbed. With inflation now back around the 2% target, Governing Council decided to reduce the policy rate by 50 basis points to support economic growth and keep inflation close to the middle of the 1% to 3% range. If the economy evolves broadly in line with our latest forecast, we expect to reduce the policy rate further. However, the timing and pace of further reductions in the policy rate will be guided by incoming information and our assessment of its implications for the inflation outlook. We will take decisions one meeting at a time. The Bank is committed to maintaining price stability for Canadians by keeping inflation close to the 2% target. Information note The next scheduled date for announcing the overnight rate target is December 11, 2024. The Bank will publish its next full outlook for the economy and inflation, including risks to the projection, in the MPR on January 29, 2025. Read the October 23rd, 2024 Monetary Report.
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Awards


Recent Awards

  • 2021 Canadian Mortgage Awards Winner- Mortgage Broker of the Year
  • 2020 Canadian Mortgage Awards Finalist - Mortgage Broker of the Year
  • 2019 Canadian Mortgage Awards Finalist - Mortgage Broker of the Year
  • 2016 Canadian Mortgage Awards Finalist - Mortgage Broker of the Year
  • 2015 Canadian Mortgage Awards Winner Xeva – Best Newcomer Brokerage
  • 2014 Best of Now Magazine – Readers Choice Best Mortgage Broker Winner
  • 2013 Vancouver 5 Star Mortgage Professional
  • 2013 First National Financial LP Outstanding Achievement Award
  • 2013 Vancouver Magazine – Top Mortgage Professionals
  • 2012 CMP Awards – Syndicate Mortgages Mortgage Broker of the Year Fewer than 25 Employees
  • 2011 CMP Awards – “Broker of the Year” Finalist
  • 2010 CMP Magazine Top 50 Brokers in Canada by volume. Rank 30th


I am proud to have developed incredible working relationships with several Canadian mortgage lenders. Let's find out which one has the best mortgage product for you!

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